
Before I start blogging willy nilly, I thought I would lay out a sort of basic "Blog Reader's Bill of Rights" that spells out what you can expect me to do (and by inference not do) in this blog. One of the big reasons I wanted to have my own blog is to be completely independent of the agendas (both open and hidden) of other media companies that cause them to be either excessive cheerleaders or too circumspect in their coverage for fear of offending some customer or prospect.
The following list of rights will probably grow over time, but here are some of the key things I want my readers to know:
1. You have the right to full disclosure. I promise that when I am writing about the product or service of a client -- or any company that I have a relationship with either through my
consultancy, the
SIP Forum or IP Communications Insights -- that I will try to be as transparent as possible and make a full disclosure in my post about such a relationship.
2. You have the right to no pulled punches. If I write about a product or service that I believe not only has promise but also a variety of issues, I promise to be as forthcoming and direct with my criticism as possible. My goal is to offer up constructive criticism where applicable, and not just sugarcoat or dish dirt just for dirt's sake. And if I have nothing good to say about something, I probably won't be blogging about it -- unless, that is, I feel word should get out about it in order to save someone undo pain and suffering.
3. You have the right to read the highest quality posts possible. There's a time and place (or maybe not) for mediocre pictures of sunsets out of train windows, gossip about celebrities, or meaningless posts made at an airport gate while waiting for a plane to start boarding -- but for certain, that time and place ain't here. In this blog, I promise to write to the best of my ability, and do my utmost to always post information that has some real intrinsic value.
4. You have the right to honesty, even if it creates a bit of controversy. This is sort of related to #2 above, but it still bears stating. I may not be right about everything I will be posting here, but I will be honest about my opinions and not be timid about sharing them with you.
// posted by Marc Robins @3/10/2008 08:36:00 PM